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화제의 신간

Poor Economics (Hardcover)
Esther Duflo
 38,440원


The 5 Levels of Leadership (Paperback)
존 맥스웰 지음
 15,280원

Demand: How to Discover It, Exploit It, and Why Everything Depends on It (Paperback)
에이드리언 J. 슬라이워츠키 지... 7,490원

That Used to Be Us (Perfect Paperback)
토머스 L. 프리드먼 지음
 16,640원

2011 베스트!






Brandwashed (Paperback)
마틴 린드스트롬 지음
 18,160원


Disciplined Dreaming (Hardcover)
Josh Linkner
 35,260원

Poke the Box (Hardcover)
Godin, Seth
 18,050원

신간알림

베스트셀러: 최근 일주일간 가장 많이 판매된 도서입니다.
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1.  
 
The Seven Pillars of Customer Success: A Proven Framework to Drive Impactful Client Outcomes for Your Company (Paperback)
Wayne McCulloch / Lioncrest Publishing
28,470원(18%off)/1,430점
2.  
 
Do B2B Better: Drive Growth Through Game-Changing Customer Experience (Hardcover)
Jim Tincher / Customer-Focused Change Publishing
44,140원(18%off)/2,210점
3.  
 
Do B2B Better: Drive Growth Through Game-Changing Customer Experience (Paperback)
Jim Tincher / Customer-Focused Change Publishing
27,050원(18%off)/1,360점
4.  
 
Value Realization in the Phygital Reality Market (Paperback)
Huang Lin / Springer Nature B.V.
62,530원(10%off)/3,130점

5.  
 
Social Media Addiction in Generation Z Consumers (Paperback)
Teresa Berenice Trevino Benavides / Springer Nature B.V.
62,530원(10%off)/3,130점
6.  
 
The Reign of the Customer (Paperback)
Claes Fornell / Springer Nature B.V.
62,530원(10%off)/3,130점
7.  
 
Consuming the Environment (Paperback, 1)
Myra J. Hird / Routledge
64,180원(18%off)/3,210점
8.  
 
Consuming the Environment (Hardcover, 1)
Myra J. Hird / Routledge
240,760원(18%off)/12,040점

9.  
 
Design for Impact: Your Guide to Designing Effective Product Experiments (Paperback)
Erin Weigel / Two Waves Books
62,530원(10%off)/1,880점
10.  
 
The Power of Demand Generation For B2B Marketing Success: How To Leverage Demand Generation in B2B Marketing (Paperback)
Harrell Howard / Independently Published
49,840원(18%off)/2,500점
11.  
 
New Directions in Behavioral Pricing Research (Hardcover)
Chezy Ofir / World Scientific Publishing Company
156,710원(18%off)/7,840점
12.  
 
Maladaptive Consumer Behavior: Theory, Research, and Intervention (Hardcover, 2024)
Ingrid Martin / Palgrave Macmillan
250,180원(10%off)/7,510점

13.  
 
Enhancing and Predicting Digital Consumer Behavior with AI (Hardcover)
Thomas Heinrich Musiolik / Igi Global
562,770원(18%off)/28,140점
14.  
 
AI Impacts in Digital Consumer Behavior (Hardcover)
Thomas Heinrich Musiolik / Igi Global
463,030원(18%off)/23,160점
15.  
 
Marketing Innovation Strategies and Consumer Behavior (Paperback)
Belem Barbosa / Igi Global
383,110원(10%off)/11,500점
16.  
 
Marketing Innovation Strategies and Consumer Behavior (Hardcover)
Belem Barbosa / Igi Global
463,030원(18%off)/23,160점

17.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (MP3 CD)
Knowledge@wharton / Ascent Audio
59,810원(18%off)/3,000점
18.  
 
The Customer Tomorrow: Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations (Audio CD)
Knowledge@wharton / Ascent Audio
35,600원(18%off)/1,780점
19.  
 
Economic Development and Consumption Patterns in Asian Countries (Hardcover, 2024)
Shashika D. Rathnayaka / Springer
154,800원(10%off)/4,650점
20.  
 
Six Networking Strategies for Entrepreneurs: Networking 101 for new startups and first-time entrepreneurs (Paperback)
Matt (Handshakin) Holmes / Independently Published
12,640원(18%off)/640점

21.  
 
Consumer Behavior in Practice: Strategic Insights for the Modern Marketer (Paperback, 2024)
Eugene Y. Chan / Palgrave Macmillan
109,440원(10%off)/3,290점
22.  
 
The Paradox of Choice - How More Options Lead to Less Satisfaction (Paperback)
Viruti Shivan / Viruti Shivan
27,050원(18%off)/1,360점
23.  
 
Plunkett's Consumer Products, Cosmetics, Hair & Personal Services Industry Almanac 2024: Consumer Products, Cosmetics, Hair & Personal Services Indust (Paperback)
Jack W. Plunkett / Plunkett Research
625,480원(10%off)/18,770점
24.  
 
The Customer of the Future: 10 Guiding Principles for Winning Tomorrow's Business (Paperback)
Blake Morgan / HarperCollins Leadership
28,470원(18%off)/1,430점

25.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Hardcover)
Jean-Eric Pelet / Kogan Page
262,170원(18%off)/13,110점
26.  
 
Consumer Behaviour : Understanding Consumers in a Digital Landscape (Paperback)
Jean-Eric Pelet / Kogan Page
80,230원(18%off)/4,020점
27.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Hardcover)
Sarah Montano / Kogan Page
250,750원(18%off)/12,540점
28.  
 
Retail Marketing: Contemporary Approaches to Retailing in the Digital and Experience Economy (Paperback)
Sarah Montano / Kogan Page
74,080원(18%off)/3,710점

29.  
 
Fostering Consumer Well-Being: Theory, Evidence, and Policy (Hardcover, 2024)
Fatih Sonmez / Springer
250,180원(10%off)/7,510점
30.  
 
Marketing Mastery: Winning Strategies for Driving Sales and Growth (Paperback)
M. K. Arman / Independently Published
21,350원(18%off)/1,070점
31.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (MP3 CD)
주셉페 스틸리아노 / Ascent Audio
65,460원(18%off)/3,280점
32.  
 
Redefining Retail: 10 Guiding Principles for a Post-Digital World (Audio CD)
필립 코틀러 / Ascent Audio
65,510원(18%off)/3,280점

33.  
 
HOW DO YOU LIKE IT? Customer Services: Standardisation or Personalisation?: New Edition (Paperback)
Victoria Schaal / Independently Published
12,800원(18%off)/640점
34.  
 
Household Demand for Consumer Goods in Developing Countries : A Comparative Perspective with Developed Countries (Paperback)
Eliyathamby A. Selvanathan / Routledge
71,310원(18%off)/3,570점
35.  
 
The Routledge Handbook of Digital Consumption (Paperback, 2 ed)
Rosa Llamas / Routledge
78,440원(18%off)/3,930점
36.  
 
Market Process and Market Order: From Human Action, But Not of Human Design (Paperback)
Rosolino A. Candela / Lexington Books
62,530원(10%off)/1,880점

37.  
 
The Paradox of Plenty: Existential Strategies for Decisive Living (Paperback)
Casper Brix / Casper Brix Pedersen
24,140원(18%off)/1,210점
38.  
 
Personalization and Customer Retention Strategies (Paperback)
Henry E. Parkins / Independently Published
28,490원(18%off)/1,430점
39.  
 
Handbook of Organizational Performance, Volume I : Foundations and Advances (Hardcover)
더글러스 존슨 / Routledge
231,850원(18%off)/11,600점
40.  
 
Market Dynamics and Strategies in a Post-Crisis World: Navigating a World in Flux (Hardcover)
Vinita S. Sahay / World Scientific Publishing Company
196,610원(18%off)/9,840점

41.  
 
Mass Behaving: Unlocking the Power of Branding with Archetypes (Hardcover)
Joseph Szala / Szalapalooza, LLC
42,720원(18%off)/2,140점
42.  
 
Lilliput Land: How Small Is Driving India's Mega Consumption Story (Hardcover)
Rama Bijapurkar / Penguin Business
32,750원(18%off)/1,640점
43.  
 
Globalized Consumer Insights in the Digital Era (Paperback)
Fatih Sahin / Igi Global
383,110원(10%off)/11,500점
44.  
 
Globalized Consumer Insights in the Digital Era (Hardcover)
Fatih Sahin / Business Science Reference
463,030원(18%off)/23,160점

45.  
 
Economics and Human Behaviour : A Rejoinder to Social Psychologists (Paperback)
Philip Sargant Florence / Routledge
49,910원(18%off)/2,500점
46.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (MP3 CD)
Kevin Ervin Kelley / Ascent Audio
59,810원(18%off)/3,000점
47.  
 
Irreplaceable: How to Create Extraordinary Places That Bring People Together (Audio CD)
Kevin Ervin Kelley / Ascent Audio
52,700원(18%off)/2,640점
48.  
 
Marketing 6.0: The Future Is Immersive (MP3 CD)
필립 코틀러 / Ascent Audio
59,810원(18%off)/3,000점

49.  
 
Marketing 6.0: The Future Is Immersive (Audio CD)
필립 코틀러 / Ascent Audio
52,700원(18%off)/2,640점
50.  
 
Value Co-Creation Processes in Circular Firms: Beyond Organizational Boundaries (Hardcover)
Beatrice Re / Palgrave Macmillan
54,710원(10%off)/1,650점


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